Eric Karjaluoto - Creative Director
Eric is a Canadian designer, who is passionate about ideas and experience. He studied at the Emily Carr Institute and worked as a painter prior to focusing on design. He now guides creative at smashLAB, where he fosters an atmosphere of pragmatism and design-focused thinking. He is particularly interested in creating work that builds a dialogue with viewers and engages them in experiences.
His work at smashLAB has been recognized by groups including HOW, Applied Arts, The Lotus Awards, Rockport Press, Desktop Magazine, PingMag, Behance and others. He has also presented at events for the AIGA, New Media BC, and VIDfest. In 2007, he spearheaded Design Can Change, an effort to unite designers to address climate change. Eric is a member of the GDC and AIGA and writes about design at ideasonideas.
Eric Shelkie - Technical Director
Eric spent his childhood coding games for his Vic 20. Today, he develops highly intuitive interactive properties that streamline business processes. Eric has directed numerous SME websites that have involved complex database driven back-end solutions. He oversees the planning, implementation and operation of server environments and website hosting.
He is the lead architect for shiftCMS: smashLAB’s proprietary application that allows users to easily manage website content. Recently his attention has been focused on the development of MakeFive—an online community that helps like-minds connect. Some believe that Eric dreams in code.
